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right choccolate DARS
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Brand Overview and Concept

DARS is one of the most famous chocolate brands born in Japan in 1993. Morinaga & CO., LTD. has been producing chocolate for over 100 years. The tradition and accumulated techniques that have been handed down during its long history are packed into every piece of this chocolate. A bite-sized smooth-mouthed chocolate will satisfy your happiness anytime, anywhere.

  • Bite-sized chocolate

    Bite-sized chocolate

    Easy-to-eat, bite-sized chocolate. The thickness, width and shape of this chocolate are designed so that you can fully enjoy the chocolate taste. The glossy, smooth surface of the chocolate provides a pleasant texture on the tongue. The chocolate is aligned and placed in a tray and you can eat when you want to relax alone, or share with friends, and you can enjoy this superb chocolate anytime and anywhere.

  • Excellent melt-in-the-mouth sensation

    Excellent melt-in-the-mouth sensation

    Melt-in-the-mouth is important in chocolate. DARS is designed to melt smoothly in the mouth. It has been carefully refined so that the texture becomes smooth. The taste of the chocolate begins as it melts and spreads in your mouth at the time when you put it in your mouth. The exquisite taste will become a habit after the first bite.

    See R&D

  • Abundant flavor lineup

    Abundant flavor lineup

    DARS offers a wide range of products, including unique Japanese flavors such as matcha green tea and DARS has fun choosing. Morinaga & CO., LTD. is the first in Japan to have an integrated manufacturing process from cocoa beans to chocolate. Since its introduction, we have been researching and developing the manufacturing method to bring out the aroma of cacao beans and the technology to make chocolate taste. The milk is caramelized with a milk-rich taste. The dark is made with a strong cocoa flavor combined with a refreshing aftertaste. The white has the rich taste of full cream milk and the delicious sweetness of after-cut. The green tea is made with a rich aroma of Japanese Nishio matcha. Which one do you choose?

background product DARS
Brand products

Brand products

We guide you to the products that we are handling and the sales distributors in each country.

Narrow down the products by region.

  • Country

  • DARS logo

    DARS (Milk) product

    DARS (Milk)

  • DARS logo

    DARS (Dark) product

    DARS (Dark)

  • DARS logo

    DARS (White) product

    DARS (White)

  • DARS logo

    DARS (Green Tea) product

    DARS (Green Tea)



  • Delfi Marketing Sdn Bhd
    Delfi Marketing Sdn Bhd logo

    Country : Malaysia

    Address : Level 6, Block A, Sky Park One City, Jalan USJ 25/1, 47650 Subang Jaya, Selangor, Malaysia

    Brand item : DARS, KIZUNA (MANNA)

    Telephone : +603-51233399

    Website : http://www.delfimarketing.com.my/


    Country : Thailand

    Address : 122/2-3 Nonsi Rd., Chongnonsi, Yannawa Bangkok 10120, Thailand

    Brand item : HI-CHEW, DARS, MANNA, Imported products from Japan

    Telephone : +66 (2) 681 5081

    Website : http://www.sino.co.th

  • DKSH Vietnam Co., Ltd.
    DKSH Vietnam Co., Ltd. logo

    Country : Vietnam

    Address : No.23 Doc Lap Revenue, Vietnam- Singapore Industrial park, Binh Hoa ward, Thuan An Town, Binh Duong Province, Vietnam

    Brand item : HI-CHEW, DARS

    Telephone : +8428 2812 5848

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Bringing peace of mind and
inspiring the world

The Morinaga Group is expanding from Japan throughout the world presenting new food proposals and growing our business.

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To those who want to become a distributor

To those who want to become a distributor

Morinaga is looking for distributors around the world. Please contact us by completing the inquiry form if you wish to distribute Morinaga’s products.

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