Delicious, Fun, and Healthy

Delicious, Fun, and Healthy

Ever since our establishment in 1899, Morinaga has been in business for more than 100 years in the pursuit of our dream of providing delicious and nutritious confectionaries to the people of Japan in their daily lives. Here we introduce Morinaga’s history, present, and future.

About Morinaga

Research and Development

Research and Development

Building research day-by-day to deliver new value and inspiration through food

Our Products

Our Products

We guide you to the products that we are handling and the sales distributors in each country.

Narrow down the products by region.

  • Brands

  • Country

Distributors

Distributors

  • Grocery Corporation Pty Ltd
    Grocery Corporation Pty Ltd logo

    HI-CHEW logo

    Country : Australia

    Address : Suite 28, 22 Darley Road Manly NSW 2095, Australia

    Brand item : HI-CHEW

    Telephone : +61 (2) 8404 0240

    Website : http://www.grocerycorp.com.au

  • Nippon Food Supplies Pty Ltd
    Nippon Food Supplies Pty Ltd logo

    Country : Australia

    Address : Unit8-9/697 Gardeners Road, Alexandria NSW 2015 Australia

    Brand item : HI-CHEW, Imported Products from Japan

    Telephone : +61 (2) 8095 9522

    Website : http://www.nipponfoodsupplies.com.au

  • JFC HONG KONG LTD.

    HI-CHEW logo

    MANNA logo

    Country : Hong Kong

    Address : 10/F., Ever Gain Centre, 43-57 Wang Wo Tsai Street, Tsuen Wan, N.T., Hong Kong

    Brand item : HI-CHEW, MANNA, Imported Products from Japan

    Telephone : +852 (2) 487 3453

  • DKSH Hong Kong Limited
    DKSH Hong Kong Limited logo

    in JELLY logo

    Country : Hong Kong

    Address : 23rd Floor, Tower A, Southmark, 11 Yip Hing Street Wong Chuk Hang

    Brand item : Weider In Jelly

    Telephone : +852 (2) 895 0888

    Website : http://www.dksh.com

  • Delfi Marketing Sdn Bhd
    Delfi Marketing Sdn Bhd logo

    DARS logo

    MANNA logo

    Country : Malaysia

    Address : Level 6, Block A, Sky Park One City, Jalan USJ 25/1, 47650 Subang Jaya, Selangor, Malaysia

    Brand item : DARS, KIZUNA (MANNA)

    Telephone : +603-51233399

    Website : http://www.delfimarketing.com.my/

  • TOKYO FOOD CO.,LTD
    TOKYO FOOD CO.,LTD logo

    HI-CHEW logo

    Country : New Zealand

    Address : UNIT A 37-41, CARBINE ROAD, MT. WELLINGTON, AUCKLAND,

    Brand item : HI-CHEW, Imported Products from Japan

    Telephone : +64 (9) 570 5792

    Website : https://tokyofood.co.nz

  • McKenzie Distribution Co., Inc.

    DARS logo

    HI-CHEW logo

    Country : Philippines

    Address : #86 E. Rodriguez Jr. Avenue Libis, Quezon City Philiipines 1110

    Brand item : HI-CHEW, DARS

    Telephone : +63 (2) 638 2660

  • DKSH Singapore Pte Ltd
    DKSH Singapore Pte Ltd logo

    HI-CHEW logo

    in JELLY logo

    Country : Singapore

    Address : 47 Jalan Buroh #09-01 Singapore 619491

    Brand item : HI-CHEW, Weider In Jelly

    Telephone : +65 (6) 471 1466

    Website : http://www.dksh.com

  • SINO-PACIFIC TRADING (THAILAND) CO., LTD
    SINO-PACIFIC TRADING (THAILAND) CO., LTD logo

    DARS logo

    HI-CHEW logo

    MANNA logo

    Country : Thailand

    Address : 122/2-3 Nonsi Rd., Chongnonsi, Yannawa Bangkok 10120, Thailand

    Brand item : HI-CHEW, DARS, MANNA, Imported products from Japan

    Telephone : +66 (2) 681 5081

    Website : http://www.sino.co.th

  • LOTUS GROUP
    LOTUS GROUP logo

    MANNA logo

    Country : Vietnam

    Address : No.9-9A, No Trang Long Street, Ward 7, Binh Thanh District, Ho Chi Minh City, Vietnam

    Brand item : MANNA

    Telephone : +84 (028) 730 79992

    E-commerce : https://www.lazada.vn/shop/lotus-thuc-pham-cho-be

News Release

News Release

Hi-Chew goes bigger and better with hit social media campaign.

Morinaga Asia Pacific Co., Ltd.

HI-CHEW logo

SYDNEY — Social media are the name of the game when marketing to young people, and Hi-Chew seems to have hit the jackpot with its new digital campaign.

A trial consumer competition in October, focused on Instagram and Facebook, achieved a total reach of more than 140,000 members of the target audience, with an equivalent number of video views and nearly 1,000 likes.

“We’re really happy about the success of this campaign,” said Terry Kawabe, the Managing Director of Morinaga Asia Pacific Co., which distributes Hi-Chew. “Young people are fascinated by our fruit chew. They know it’s been a hit around the world.”

Based on the initial competition’s popularity, Hi-Chew (Japan’s #1 selling soft candy) is expanding the campaign in November and December. It will run in both Australia and New Zealand, with the next competition set for November 9–13.

In October, social media viewers guessed how many pieces of Hi-Chew were in a jack-o’-lantern. For November, Hi-Chew fans will have to guess the number of pieces in a giant vintage bathtub. Winners will receive an entire tub‘s worth of candy!

“‘Fortune Flavours the Bold’ is the theme that drives Hi-Chews,” said Cec Parnell, Creative Director of Sponge, the lead advertising agency in Sydney. “And these competitions are big, bold and full of flavour.”

There will be a third event in December, just in time for Christmas.

In Australia, Hi-Chew has been ranged at selected Coles stores nationwide. In New Zealand, the brand is sold at various retailers nationwide, including Pak ‘n Save and New World.

“Consumer interest and sales continue to grow,” said Anthony King, Managing Director of Australian distributor Grocery Corporation. “We expect that trend to continue, as Morinaga continues to invest in marketing programs.”

Packaging includes peg bags with mixed flavours (100g Original Mix, 100g Tropical Mix, 90g Sweet & Sour) and sticks in four different flavours (Strawberry, Grape, Green Apple, Mango).

Hi-Chew was created in 1975 by Morinaga & Co., Ltd., one of Japan’s “Big 4” confectionery companies. The fruit chews have been offered in more than 170 flavours, and achieved sales success worldwide.

For images (product/campaign), product samples, or further info, contact:

Australia: Grocery Corporation Pty.
Ms. Morgan Evans
+61-2-8404-0240
[email protected]

New Zealand: Tokyo Food, NZ
Mark Whiteman
+64-9-570-5792
[email protected]

Website: ​www.morinaga-ap.com

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Others Morinaga product

Bringing peace of mind and
inspiring the world

The Morinaga Group is expanding from Japan throughout the world presenting new food proposals and growing our business.

Global Network

To those who want to become a distributor

To those who want to become a distributor

Morinaga is looking for distributors around the world. Please contact us by completing the inquiry form if you wish to distribute Morinaga’s products.

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